Hey,
I’m Omar Abbas

Group Marketing Manager based in London with 11+ years of experience across the MENA region—including the UAE, Saudi Arabia, and Egypt. I specialize in brand strategy, digital growth, and launching B2B and B2C campaigns that scale. From startups to global rollouts, I lead remote teams and deliver results through creative direction, performance insights, and strategic execution.

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What I do

01

Brand Development & Architecture

Design innovative branding solutions that articulate your identity and resonate deeply across diverse markets.

02

Global Marketing Strategy

Execute global marketing strategies to boost brand visibility and drive international growth.

 

03

Digital Marketing & Analytics

Leverage cutting-edge digital tools and data analytics to optimize your online presence and

 

04

Startup Consulting & Entrepreneurial Guidance

Provide strategic advice and practical insights to help startups scale rapidly and sustainably in competitive landscapes.

Clients

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Portfolio

Tokify — Blockchain-Powered Mobility Platform

NED — Luxury Incense Branding & Packaging Design for the Saudi Market

KAU – Visual Identity for Center for University Education Development

XMPL – Athleisure Brand Launch

BMW – Documentary Movies

UrTech – High-Tech Brand Identity, Packaging & Amazon Visuals (Qatar)

Glory Capital Investment – Growth Marketing & Real Estate

The Plant Shop — Branding, Web Design & UAE Launch

Siyarati – Brand Identity

AquaForce Group – Brand Strategy

Testimonials


I met Omar Abbas during our first Metaverse launch prep. His warmth was clear, but his relentless drive to hit objectives stood out. When we relaunched Telephony Communications Technologies (TCT), I asked him to lead marketing—he delivered from day one.

Noticing his passion for transport, I brought him into our healthcare mobility tech project. He surpassed expectations, navigating startup challenges with composure and turning each step into a strong milestone.

Omar’s inclusive leadership unites teams. I’m excited to keep building and scale our Metaverse work beyond the Middle East. Thank you, Omar.
Shefiq Abdulla
Shefiq Abdulla Strategic Business Advisor | Transforming Public Sector Innovation with a Vision for Sustainable Growth

Omar is one of the best marketeers I have ever worked with. He was able to put together a marketing plan for a very special entity - where we worked together - doubling as both an NGO and s social business. It was in the handicrafts sector in Egypt in the midst of a tourism crisis. Omar managed to put together elaborate product research, launch the business into new fields, retain existing clients and attract new ones; all while participating in other tasks not related to his job description. He's a good listener and never hesitate to assist when the need arises. Also, he's very clear about his limits and knows when to ask for help and is open for feedback and criticism. If you ever need help with marketing your products or services, don't hesitate to call Omar.
Ali Almoghazy
Ali AlmoghazyUrban Development Consultant | Doctoral Researcher - Global Development Studies

I had the pleasure to work with Omar in Egypt - TEDA Egypt Investment TEDA FUN Valley , he worked directly with me in the TEDA FUN Valley Leisure departments where he was a Marketing Senior Supervisor. Omar is a good leader, knows how to motivate people, works well with people, understands different cultures and is a true asset to any operation where he works. Omar strives to create, achieve and exceed budgeted targets and revenue lines whilst maintaining control over his controllable costs. Omar is an asset to the operation & Sales , trains his teams very well and documents the training and development of his teams so they know what he knows and delivers excellent customer service and has an eye for details and sales & marketing excellence. He is an asset to any company who wants a dedicated, hardworking and motivated manager.
Mohammed Abbas Aboelenien
Mohammed Abbas AboelenienHead of Operations | Operations Management

I've had the pleasure working with Omar on a number of projects relating to branding and marketing, he is a true professional. With his deep knowledge of global marketing strategies. Omar's strategic thinking and his ability to think ahead. His guidance and leadership time after time brought clarity and focus to our collaborative efforts. Thank you, Omar, for being an inspiring partner, looking forward to future collaborations.
Muhammed Ghonimy
Muhammed GhonimyStrategic Brand Designer

How can I help you?

Let’s collaborate to bring your ideas to life—through compelling design, strategic thinking, and a digital experience that sets your brand apart.